Expertise and services built on deep experience

Base Pair approaches every engagement as a value-creation opportunity. We bring your company to life through a carefully designed strategy linked to a program for implementation that delivers a broad uptake across identified markets.

Base Pair - life science strategy, communications and business development

Short interviews about Big Ideas

Foundation Medicine is blazing new trails in personalized medicine for cancer patients. In this interview, Kevin discusses Foundation Medicine’s strategy for achieving true personalized medicine in the oncology market.

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What clients say

  • “Base Pair is a trusted partner of Seegene. Their work to craft Seegene’s position in the diagnostic market has directly resulted in increased sales and key partnerships.” – Dr. Jong-Yoon Chun, Founder and CEO, Seegene

  • “Base Pair worked as an extension of our executive management team, and directed our marketing and communications strategy. They successfully positioned Bioserve as the leading biological samples biomarker discovery firm for the biomedical market.”– Dr. Kevin Krenitsky, CEO, BioServe

  • “Base Pair played a critical part in getting Tepnel known and positioned right in the mar- ketplace. Their insights in crafting the right messages along with their skills in motivating the market in buying into Tepnel were invaluable.” – Ben Matzilevich, CEO, Tepnel

  • “While we have been working with Constantine, our relationship has delivered tangible results in the form of customer leads and an increasing market perception that we are the leader of our market.” – Michael Pellini, CEO Genomics Collaborative, Inc.

Client Successes

  • Featured work

    Seegene wanted to leverage new proprietary molecular diagnostics technologies to become a recognized leader in molecular diagnostics in markets worldwide... Next

  • Featured work

    Base Pair spurred the uptake of the Tepnel story among top market influ- encers in the biomedical sector. By proactively communicating Tepnel’s key messages in press releases and interviews with key media...Next

  • Featured work

    Within 24-months of work with Base Pair, BioServe was widely recognize for having the largest and most diverse private biobank in the world, and a leading figure in the validation of genetic/biomarkers for new therapeutics and diagnostics... Next

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